Video Editing Mastery
Landing Page

Transforming complex data into intuitive visual experiences

Type

Online Course Website

Role

Designer & Developer

Tools

Framer, Figma

Duration

1 Week

Jump to Visuals

🧩 Project Overview

I designed and developed this high-converting landing page for a fictional online course titled “Video Editing Mastery.” The goal was to create a modern, structured, and persuasive one-pager that educates, builds trust, and drives sign-ups.

🎯 The Goal

To present a professional video editing program in a way that feels credible, aspirational, and user-friendly. The focus was on clear content structure, visual storytelling, and conversion-focused UI.

👥 Target Audience

Aspiring content creators, YouTubers, and editors

Mobile video editors transitioning to pro tools

Visual learners looking for structured guidance

Product managers seeking data visualizationplatforms

🧠 Design Approach

UX Strategy

Structured the page around key buyer questions: What is it? Why trust it? What do I get? How much?Used progressive disclosure to build trust (social proof, partners, detailed curriculum)

UI Design

Dark, cinematic aesthetic to match the themeClean, legible typography and generous spacing. Strong visual hierarchy for CTA buttons and section transitions

Framer Development

Responsive layout across all breakpoints, Scroll-based animation and transitions, Modular CMS-ready card structure (for lessons/testimonials)

🚧 Challenges & Solutions

Challenge

Complex feature set was difficult to communicate clearly withoutoverwhelming visitors

Challenge

Complex feature set was difficult to communicate clearly withoutoverwhelming visitors

Challenge

Complex feature set was difficult to communicate clearly withoutoverwhelming visitors

Solution

Created progressive disclosure patterns and interactive elements that let users explore features at their own pace

Solution

Created progressive disclosure patterns and interactive elements that let users explore features at their own pace

Solution

Created progressive disclosure patterns and interactive elements that let users explore features at their own pace

Challenge

Enterprise buyers needed detailed technical information whilemaintaining visual appeal

Challenge

Enterprise buyers needed detailed technical information whilemaintaining visual appeal

Solution

Implemented expandable sections and hover states to providetechnical details on demand

Solution

Implemented expandable sections and hover states to providetechnical details on demand

Challenge

Enterprise buyers needed detailed technical information whilemaintaining visual appeal

Solution

Implemented expandable sections and hover states to providetechnical details on demand

Challenge

Mobile experience needed to maintain functionality while beingtouch-friendly

Challenge

Mobile experience needed to maintain functionality while beingtouch-friendly

Challenge

Mobile experience needed to maintain functionality while beingtouch-friendly

Solution

Redesigned interaction patterns for mobile with larger touchtargets and simplified navigation

Solution

Redesigned interaction patterns for mobile with larger touchtargets and simplified navigation

Solution

Redesigned interaction patterns for mobile with larger touchtargets and simplified navigation

📈Outcome

The new landing page increased trial signups by 340% and improved qualified lead generation by 180%. Thedesign system became the foundation for all future SyncBoard marketing materials.

Key Deliverables

Responsive landing page design

Design system documentation

A/B testing framework

Interactive prototype with animations

Mobile-optimized experience

Key Deliverables

Responsive landing page design

Design system documentation

A/B testing framework

Interactive prototype with animations

Mobile-optimized experience

The new landing page increased trial signups by 340% and improved qualified lead generation by 180%. Thedesign system became the foundation for all future SyncBoard marketing materials.

Key Deliverables

Responsive landing page design

Design system documentation

A/B testing framework

Interactive prototype with animations

Mobile-optimized experience

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How I can help you?

Landing Page in Framer

A high-converting landing page built to grab attention and drive action. Custom- designed in Figma and brought to life in Framer, responsive on every device, and tailored to your goals.

Full-Website in Framer

A custom, multi-page website that blends strategy, design, and performance. Built in Framer for speed, responsiveness, and effortless scalability — so your brand looks stunning and works seamlessly online.